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Welcome to Speaking Business Podcast.

Speaking Business Podcast is a practical no waffle no nonsense podcast packed with actionable advice for Speakers wanting to be more bookable and make more money.

Sep 1, 2020

My guest this week has been obsessed with high performance for over twenty years.  He’s been looking for answers to questions such as: What differentiates high performers from good performers? What helps one person to achieve great results when another is merely average? What skyrockets one team to be more motivated, more productive and make more sales when another wallows in mediocrity?

The answers to these questions inspired him to create his #IAM10 methodology for high performance and today I’m going to be asking him to share those answers and some insights and strategies that we can all use to be more, do more and have more. My guest is IAM10 creator Gavin Ingham.


What differentiates high performers from good performers? For the last two decades, this is the question that has driven Gavin Ingham to develop the #IAM10 high performance methodology for helping leaders to build high performing teams that fulfil their potential, improve motivation and focus, increase productivity, embrace change and grow sales.

The world is changing faster than ever. There is more competition than ever before. The global economy, AI, automation all mean that you and your people need to work with conviction, embrace change, maximise productivity and add more value to every situation. Good enough is not good enough anymore. You need to be the best. You need to be a 10.

Why can one person have it all and achieve nothing and another can achieve extraordinary results despite the most severe of challenges?

The surprising truth of #IAM10 is that there is little correlation between high performance and education, background, intelligence or career. Instead, high performance is directly related to persistent habits. This means that anyone can be a high performer and it can be taught.

High performers have three core traits…

  1. Conviction. They believe in themselves, the value that they add and their journey irrespective of external people, events and circumstances.
  2. Clarity. They are clear about who they want to be, what they need to do to succeed and what not to do.
  3. Consistency. They do what they need to do irrespective of challenges and setbacks. As it turns out, chronic inconsistency is the enemy of high performance.

Gavin has worked with CEOs, leadership teams and high performers in companies like Jaguar, UBS, Microsoft and Spotify delivering talks, masterclasses and programmes. All of his sessions are highly interactive, engaging, humorous and full of proven strategies for high performance that can be used to achieve more right away.

Whilst inspirational and motivational, Gavin is a business speaker and tailors his messages to you, your audience and your business so that you get maximum engagement, measurable change and positive results.

Gavin has given over 2,000 paid talks to over 250,000 delegates, spoken all over the world and has appeared on US TV networks ABC, CBS, NBC and Fox on the Brian Tracy TV Show. He have judged the British Excellence in Sales and Marketing Awards (BESMA), keynoted three times at the prestigious National Sales Conference, is a TEDx speaker and a Fellow of the ISM.

Recorded on: 2nd July 2020


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