Jul 19, 2022
How to stay relevant and bookable as a speaker
In this episode of #SpeakingBusiness Podcast, I talk to Orvel Ray Wilson.
Orvel is a veteran of the profession. He is co-author of 6 books in the legendary Guerrilla Marketing series, which has been translated into 63 languages and more than 25 million books in print. He’s spoken in more than 1,000 cities, in 47 countries, on 6 continents.
He received his CSP in 1997, and in 2001 was honoured as “Speaker of the Year” by Meeting Professionals International. In an international Internet poll, he’s has been voted one of the world’s “Top 5 Sales Speakers” a record five years straight.
After 30 years on the international circuit, he now coaches other speakers on writing their books, and growing their business.
Orvel shares with us the importance of writing a book to enhance your speaking business, the difference between writing a book and writing a book that sells you, what meeting planners look for when booking a speaker, how to set speaking fees and position yourself as an expert and some marketing and sales tips for speakers who need more bookings.